Access to Capital

Open Door

Easy Access to Expert Branding

Start-ups often find it easier to access money from personal savings, family, friends, microloan organizations or crowdfunding, while established companies with a track record of success, find it easier to acquire money from banks, government loans or angel investors.

If you are using other people’s money, there are two types: debt and equity.  Debt financing means the money is borrowed and has to be repaid usually with interest. Equity financing involves the business acquiring money by giving up some ownership in the company.


How to Find Money to Create and Implement a Brand
Personal Savings
Family and Friends
Bank Loans
Customer Financing
Government Loans
Trade Credits
Finance Company
Angel Investing
Venture Capital

Action Step: After reviewing the list of sources of capital above, click on the links for the types you want to explore more.

Note: If you desire branding advice, click on the links below.



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Additional Resources

Brand Library     


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Access Brand Advice

Your brand is your handle. The handle that opens the door to your business, its products and services. Brand Door is always open to you.  “Easy access to expert branding”


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