Your brand is your handle. The handle that opens the door to your business, its products and services.

Posts in category Elevator Pitch

6 Tips to Creating a Great Elevator P...

6 Tips to Creating a Great Elevator Pitch

Today’s Tip Best Practice: An elevator pitch is a short statement to create curiosity to learn more. Use an elevator pitch filter to evaluate the pitch. Today’s Article:  6 Tips to Creating a Great Elevator Pitch An elevator pitch is a short statement used to quickly and simply define a company, product, or service value proposition. Can […]

10 Tips to Selecting the Right Compan...

10 Tips to Selecting the Right Company Name

 Today’s Tip Best Practice: Select a name that is easy to say, spell, remember, allows for growth, has matching domain and stands out from the competition Today’s Article:  10 Tips to Selecting the Right Company Name When selecting a name, select one that is good for the start-up phase, but is also good for the […]