A brand is more than a name and logo. It is the perception that people have in their mind about a company, product or service that attracts them to you.
A brand is like a 6-cylinder engine. If all 6-cylinders are not working together, one does not get the full power from the engine. Having only a name and logo is like only having 2 cylinders. You do not get the full power from the brand.
Question: Can the Create Your Brand DIY System help me with my company, product or service brand?
Take this self-test. You get one point for each that you have.
___ Branded Name
___ Brand Story
___Brand Pivot Point
___Brand Company Culture
___Brand Elevator Pitch
What brings people to a company, product or service is not just a catchy name and logo – but a well-crafted brand with all of the above working together to attract and keep profitable customers.
Without going through a well thought out branding process, there will be missed opportunities for greater success. If you have a score of less than 9, the Create Your Brand DIY System can help you.
Your brand is your handle. The handle that opens the door to your business, its products and services. Brand Door is always open to you.