Your brand is your handle. The handle that opens the door to your business, its products and services.

Grow Your Brand with Birthdays

Street sign promoting free lunch on birthday

Asheville, NC

Every customer has a birthday. The focus of brand marketing is to strengthen your relationship with customers. Reach out to your customers on that special day. This could be a phone call, email, text or offer a program for them to come in on their birthday for a special offer or discount. 

Best way is to collect and create a database of customer birth dates. One idea is have a customer appreciation program they register for.  Without a database, the business could  simply advertise the birthday recognition offer. 

This business in the photo has been successfully offering a free lunch on your birthday for over 20 years.

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