Your brand is your handle. The handle that opens the door to your business, its products and services.

Tourism Branding for 2018

Gary Heisey - Founder and Brand Strategist with BrandDoorMake plans to join the TDA for the first Lunch & Learn of 2018. Gary Heisey, Founder and Brand Strategist, with BrandDoor will explain how your brand is more than your name or your logo. It describes the value you bring to your customers and the experience you strive to give them. A good brand will distinguish your company from competitors, attract new customers, improve sales and profitability.

In this workshop, you will receive an overview on the elements of a good brand. Lunch & Learn will be held on Wednesday, March 21, 2018 from 12- 1pm at the Visitors Center, 201 S. Main St., Hendersonville, NC. Bring your bag lunch, drinks will be provided. Limited seating. RSVP is required. RSVP to Julie Hayes, at or (828) 693-9708.