Today’s Tip
Best Practice: Set up and use Google Keyword Planner to improve your SEO. Use words in your content that are increasing in popularity.
Keyword Planner
Today’s Article: Setting up and Accessing the Google Keyword Planner to Improve your SEO
When you create content for a website, social media or collateral marketing use words and phrases based on how people search your type of product or service on the Internet.
Google provides a free tool that shows you the keywords that are best for your business. It’s called the Google Keyword Planner. This tool shows you what keyword’s are increasing in popularity and declining in online popularity. Google Keyword Planner is part of Google AdWords that businesses use for PPC (Pay-Per-Click paid search).
Google AdWords connects businesses with potential customers, at the very moment that they are searching on Google for the things you offer. You only pay when they click to visit your website or call.
The good thing about Google Keyword Planner you do not have to pay to access this information to stimulate free organic search to help people find your products or services.
Now you have a better way to select the best words to create content for your website, social media and collateral marketing to create and grow your brand
Action Step: Review and start using Google Keyword Planner Tool to Launch and Grow your Brand
Here is a link with step-by-step tips to opening your account and accessing Keyword Planner http://backlinko.com/google-keyword-planner
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