Best Practice: Successful branding starts at your front door and continues into your lobby or waiting room. Connect people with your brand.
Today’s Article: Successful Branding Continues into Your Lobby or Waiting Room
In a previous post, we shared about using your business entrance to strengthen your brand for potential customers, existing customers and employees. Successful Branding Starts at Your Door
When designing this space, think about your company personality and brand. This the is best way to showcase your brand. Take this into consideration when selecting colors, furniture, wall or window treatments, flooring, flow of traffic versus areas for people to sit. Make your lobby unique – stand out and be memorable.
When designing your waiting space, continue with the branded theme from the front door or lobby. This the is best way to strengthen your brand.
The waiting room is an idea space to reinforce your brand, based on available printed literature, publications, music, refreshments and what programming is on TV or a video monitor.
Action Step: Today when you enter your business lobby or waiting room how can you visually strengthen your brand for visiting customers and your employees. Use the power of attract to grow your business.
Next Brand Post: Start Planning June’s 4th Week Social Media Posts Today: 7 Strategies and 24 Ideas to Creating a Successful Post
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